Srimad-Bhagavatam: Canto 3 - Chapter 1 - Verse 48

Sanskrit:

य एवमेतां हरिमेधसो हरे: ।कथां सुभद्रां कथनीयमायिन: ।श‍ृण्वीत भक्त्या श्रवयेत वोशतींजनार्दनोऽस्याशु हृदि प्रसीदति ॥ ४८ ॥

ITRANS:

ya evam etāṁ hari-medhaso hareḥkathāṁ subhadrāṁ kathanīya-māyinaḥśṛṇvīta bhaktyā śravayeta vośatīṁjanārdano ’syāśu hṛdi prasīdati

Translation:

If one hears and describes in a devotional service attitude this auspicious narration of Lord Boar, which is worthy of description, the Lord, who is within the heart of everyone, is very pleased.

Purport:

In His various incarnations, the Lord appears, acts and leaves behind Him a narrative history which is as transcendental as He Himself. Every one of us is fond of hearing some wonderful narration, but most stories are neither auspicious nor worth hearing because they are of the inferior quality of material nature. Every living entity is of superior quality, spirit soul, and nothing material can be auspicious for him. Intelligent persons should therefore hear personally and cause others to hear the descriptive narrations of the Lord’s activities, for that will destroy the pangs of material existence. Out of His causeless mercy only, the Lord comes to this earth and leaves behind His merciful activities so that the devotees may derive transcendental benefit.