Srimad-Bhagavatam: Canto 11 - Chapter 1 - Verse 1

Sanskrit:

श्रीभगवानुवाचय एतान् मत्पथो हित्वा भक्तिज्ञानक्रियात्मकान् ।क्षुद्रान् कामांश्चलै: प्राणैर्जुषन्त: संसरन्ति ते ॥ १ ॥

ITRANS:

śrī-bhagavān uvācaya etān mat-patho hitvābhakti-jñāna-kriyātmakānkṣudrān kāmāṁś calaiḥ prāṇairjuṣantaḥ saṁsaranti te

Translation:

The Supreme Personality of Godhead said: Those who give up these methods for achieving Me, which consist of devotional service, analytic philosophy and regulated execution of prescribed duties, and instead, being moved by the material senses, cultivate insignificant sense gratification, certainly undergo the continual cycle of material existence.

Purport:

As clearly explained by Lord Kṛṣṇa in the previous chapters, philosophical analysis and also the performance of prescribed duties are ultimately meant for achieving Kṛṣṇa consciousness, or pure love of God. Devotional service, based on hearing and chanting the glories of the Lord, directly engages the conditioned soul in the Lord’s loving service and thus is the most efficient means of achieving the Lord. All three processes, however, share a common goal, Kṛṣṇa consciousness. Now the Lord describes those who, being completely absorbed in material sense gratification, do not adopt any authorized means to achieve the Lord’s mercy. Currently, hundreds of millions of unfortunate human beings fit squarely into this category and, as described here, perpetually suffer the bondage of material existence.